
The real Geico caveman
Sunday, December 17, 2006

It's funny how commercials actually "stick" with consumers. I guess a caveman in an insurance commercial is so bizarre that people actually remember it. Can you imagine the guy who came up with the ad campaign at the Geico board meeting who said, "We've decided on the theme of our major advertising campaign. It'll be centered around a....caveman!" He most likely got fired that day.
Well, I just found out that the real Geico Caveman is actor John Lehr. Check out how he gets into character. And the awesome song from that commercial is "Remind Me" by Norwegian group Royskopp. Read about it on the Gecko's blog (yes, the green, British-accented, Geico lizard mascot).
Thought you might find that interesting.
Thought you might find that interesting.
posted by Michael Tavani @ 1:28 PM |