Urban Eola

US ad dollars

Just catching up on old Entrepreneur magazines. I read this interesting stat from the August 2005 edition.

Where are U.S. businesses putting their ad dollars? See how ad spending increased or decreased last year. Some interesting trends.

+23.3% -- Internet
+16.9% -- Spanish language TV
+11% -- Cable TV
+ 10.1% -- Local magazines
+6.7% -- National magazines
-0.7% -- Coupons
-0.9% -- Local newspapers
-1.0% -- Network radio


posted by Michael Tavani @ 12:14 AM |


At 12:10 AM, Anonymous chavez07 said...

Hmm...let me think. A business that caters towards ads on a website. Great business plan


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